Founded in 2018 by Roman Bednarik and Piotr Bartczak, SeeTrue technology’s business operations are based on long-term research activities in eye-tracking technology and a team of top experts. Producing different eye tracking technology, SeeTrue technology believes that there are several implementation sectors for their product. It can help optimize the displays of devices that use augmented reality, help to understand the user better, and use eyes to control the devices. Co-founder Bednarik exemplifies the forest industry as an example of a significant industry in Finland where eye tracking can be utilized in the future. SeeTrue Technologies is part of the North Karelia Fund managed by Redstone.